Clever
touch.
A screen built
for the room. Rendered in pure CG.
Clevertouch needed a film that could sell a wall-sized interactive display long before a unit reached a showroom. The Pro Series panel was modelled from CAD and set into a clean, light-filled room built around it: anti-glare glass, slim bezel, soft floor reflections and window light, all rendered so the screen could be the brightest thing in the frame. Lit as the hero — a dark aurora home screen glowing against a bright space — the display holds its presence at any size.
Then the interface comes alive. The Clevertouch UI, the 4K media, the whiteboard ink, the upgradable PC module — every pixel on the panel rendered in scene and animated to the edit, with floating callouts and light beams carrying each feature: twenty-point touch, 4K clarity, annotate and share. One controlled look runs through every shot, from the wide room to the macro on the glass, so a product that lives on a wall moves as easily on screen as it does in person.
One screen,
in motion.
One screen,
every angle.
Built for the wall
The Pro Series panel dropped into a CG room rendered around it — windows, daylight, and the city beyond all built to give a wall-sized screen its sense of scale.
The screen is the hero
An aurora home screen glowing against the bright space — every pixel on the panel rendered in scene and lit as the brightest thing in frame.
Upgrade, don't replace
The upgradable PC module called out with a radial UI burst — type and graphics living in 3D space with the product, tracking the camera.
4K, twenty-point touch
A 4K peacock fills the panel to sell clarity and colour — the kind of detail that only holds up when the screen itself is rendered, not filmed.
A blank canvas
Whiteboard mode — ink laid straight onto the glass. The simplest beat in the film, and the one that says “just walk up and write.”
Light off the glass
Light beams thrown from the panel onto the table below — the film's atmospheric close, energy cast off the screen and into the room.
